Some people argue that the TV took off as a communication channel only when the 30-sec spot was defined as THE gold standard . Should happen the same with online videos?
Or is this quest for standardizing such a protean medium as the Internet a waste of effort and time?
You can find some thinking about these matters in http://www.businessweek.com/technology/content/jan2009/tc20090126_341533.htm
Also a glossary of some video formats, wiht examples and advertisers using them in http://www.businessweek.com/technology/content/jan2009/tc20090126_305941.htm
Tuesday, 27 January 2009
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